Three announce no premium prices for 4G LTE
Three has just announced that it’ll not charge a price premium for LTE connectivity on its smartphone price plans.
Quite simply, whatever you’re paying for 3G today will be the same you pay tomorrow, only with the prospect of LTE thrown in.
The mobile carrier doesn’t have any firmer details on when that may come, other than to say “later this year.”
CEO Dave Dyson’s had this to say about today’s announcement:
“As we add the next wave of technology to our Ultrafast network, we’ve listened to our customers and thought long and hard about the right way to do it. We don’t want to limit Ultrafast services to a select few based on a premium price and we’ve decided our customers will get this service as standard.”
EE’s LTE pricing has been steep so far with not only the plans being expensive but not one single plan offers the phone free.
Three’s promise to keep prices unchanged while upgrading its service dramatically is truly a mouthwatering one.