Everything Everywhere signs five year deal with MasterCard for NFC payments
Everything Everywhere has signed a five year deal with MasterCard to provide mobile and digital payment services to its Orange and T-Mobile customers.
A co-branded pre-paid system on phones offering NFC technology like the BlackBerry Bold 9900 is set to be launched through the partnership, according to MasterCard, which will allow payments to be made through mobile phones at over 100,000 retailers in the UK.
After the initial NFC focus, the joint-venture will offer person-to-person money transfers, loyalty rewards and other digital payment services.
Everything Everywhere chief marketing officer Gerry McQuade said:
“Working with MasterCard is an important step in making mobile contactless payments more widely available for our 27 million customers. By moving our existing co-branded card offers onto mobile devices, we are closer to a world where our customers will be able to use their phone to pay for travel to work, pay for small purchases and take advantage of loyalty rewards from their favourite retail outlets.”
MasterCard UK and Ireland president Marion King added:
“We’re delighted to be working with Everything Everywhere, the UK’s leading mobile operator. MasterCard’s vision is of a world beyond cash, where consumers and small businesses alike can benefit from simple payments using smart technology. The partnership we are announcing today builds on our strong heritage in the mobile payments space and ensures that MasterCard remains the partner of choice for leading businesses in the UK.”
